Elysian Botanics is a conceptual brand identity created for a contemporary tropical plant house. The project explores how typography, color, and packaging can communicate warmth, sophistication, and a connection to nature. A restrained palette of deep greens, warm neutrals, and refined typography establishes a visual identity that feels modern, inviting, and timeless.
The identity extends across packaging, merchandise, printed collateral, and environmental applications, demonstrating how a cohesive brand system can create a consistent customer experience across physical and digital touchpoints.
The Elysian Botanics identity extends across packaging, retail materials, and branded merchandise, creating a cohesive visual system. From product boxes and shopping bags to supporting print collateral, each application reinforces the brand through consistent typography, botanical graphics, and a refined color palette.
The project explores how a flexible identity can adapt across multiple touch points while maintaining a premium, contemporary aesthetic. Every element was designed to create a unified customer experience that feels elegant, approachable, and rooted in nature.
Front Page
TOC
Logo Guidelines
Logo Guidelines
Logo Guidelines
Supporting Elements
Branding
Branding
Root Hormone Packaging
Nutrient Solution Packaging