How to Reduce Plastic Waste is an illustrated infographic that encourages sustainable habits through playful design and simple storytelling. The piece introduces the shift from traditional toothpaste tubes to eco-friendly toothpaste tablets, highlighting how small, everyday choices can collectively create meaningful environmental impact. Approachable visuals and soft isometric illustrations make the message feel friendly and accessible, while the optimistic color palette and expressive character design reinforce a sense of empowerment and positive change.
How to Reduce Plastic Waste is an educational infographic that uses illustration and visual storytelling to communicate sustainable habits in an engaging, approachable way. Centered on the transition from traditional toothpaste tubes to toothpaste tablets, the project demonstrates how thoughtful design can make environmental information more accessible and memorable.
Soft isometric illustrations, expressive characters, and a bright color palette create a friendly visual language that guides viewers through each step of the process. The layout balances information and imagery to encourage understanding while maintaining an optimistic, approachable tone.
Switch to Toothpaste Tablets
Step I - Gather Supplies
Step II - Place Tablet in Mouth
Step III - Tablet is Activated
Step IV - Brush Teeth
Step V - Put Water in Mouth
Step VI - Swish Water to Rinse
Step VII - Enjoy your SMILE!